What do they prepare you for?

The Bachelor Degree in Management of Business and Technology will provide students with the necessary knowledge and technical skills to understand the modern World of business, preparing them for a future of professional success.

The aim is to offer students a setting for analysis, in order to be able to conceive the World and solve problems- independently of the industry, career or country they come from or where they are. The Program specifically involves:

• Understanding of the contemporary business environment.
• Appreciation of the role of business in society.
• Knowledge and experience of cross-cultural differences.
• Development of research techniques and analytical evaluative skills in multi-disciplinary fields.
• Enhancement of interpersonal skills and teamwork abilities.
• Practical experience in the working world and networking opportunities.
• The chance to study in another country.

You can specialize in:

• Digital Marketing: Digitalization has transformed marketing. The growth of the web, mobile communications and social networks are changing consumer behavior. Companies must develop new marketing strategies and actions that respond to this reality. In this specialization students are provided with the tools and knowhow to become digital marketers working across multiple channels with multimedia content, combining online and offline actions to deliver compelling brand experiences.

• Digital entrepreneurship: Starting up own business in an attractive option for many students. To identify an opportunity, transform an idea to aa viable business requires knowledge, experience and abilities. This specialization helps students explore their entrepreneurial potential, shows step-by-step how to build a business and enables students to experiment and obtain feedback as part of our supportive ecosystem. Work on real projects with startups, collaborate with our entrepreneurs at Technova Barcelona and unleash your creativity and imagination.

• Digital Economy: Accelerated digitalization has transformed our economies and the socio-political context in which they exist. New forms of economic exchange have emerged and spread on a global scale, affecting consumption patterns, modes of production and distribution, international trade, financial transactions among others. Innovation is required in all spheres, including economics. In the specialization we encourage students to think critically and innovatively about the current future management of a digital global economy,

• Sports Management: The sports industry is one of the most dynamic, innovative industries in our economy. Its unique nature require management by professionals, experts with an in-depth understanding of the actors that form the industry – clubs, leagues, federations, sponsors, media and agents. In this specialization students learn about sports marketing, event and facility management, sports media and PR and go every year on a study tour to London to learn more about the international potential this industry has.

• NEW MINOR in Social Media: The business environment has been impacted by the massive rise of social media and companies that want to survive in this environment must adopt them. For this they need to surround themselves with talent that knows the value that social media bring to companies, the economy, communication and society. This minor will give you the knowledge you need of both the latest trends and all the necessary tools to manage social media as the backbone of your communication and marketing channels.

Access requirements

You can gain admittance to this Bachelor’s Degree:

• From High School if you have passed the University Access Exam. (PAU for the name in Spanish)
• From a Superior Level Training Cycle. (CFGS for the name in Spanish)
• If you have started a Bachelor’s Degree and you want to continue studying it at La Salle (expedient transfer): if you have studied a degree that is not official in Spain, you must validate at least 30 credits, or obtain the equivalence on your academic credentials and do the University Access Exam (PAU) at the UNED, or accredit your studies by the UNED if you come from the EHEA.
• If you are in possession of a university degree.
• If you have done the University Access Exam for 25 years old or for 45 years old.
• If you are a student from the European Union or from any country that has an international agreement that may apply to this situation: you have to fulfill the academic requirements to access to University that the educative system of the country you are studying in demands and accredit the University Access Exam (PAU) at la UNED (www.uned.es).
• Those bachelor's students with partial or finished studies from a foreign university, must bring a certificate from the university in their country which 
  indicates that their degree is official in that country.

If you fulfill any of these requirements you can start the Admission Process of any of the courses at La Salle. 

Students completing all the credits will receive the Degree in Architecture from Ramon Llull University.

Program

♦YEAR 1 

SEMESTER 1 

Principales of Marketing (4) 

Mathematics for Business I (6)

Microeconomics (4) 

Business Communication Skills I (4) 

Foreign Language I (5)

Principles of Business Management (6) 

SEMESTER 2 

Foreign Language II (5) 

IT Software for Business (6) 

Human Resources (3) 

Macroeconomics (4) 

Business Law I (2) 

Mathematics for Business II (3) 

Accounting Principles I (6) 

SEMESTER 1 - SEMESTER 2 

Thought and creativity I (2)

♦YEAR 2

SEMESTER 1 

Principles of Finance (6) 

Cross/ Cultural Management (5) 

Accounting Principles II (6) 

Management IT and Information Systems I (4) 

Marketing Management (4) 

Principles of Operations (4) 

SEMESTER 2 

New Product and Service Development (3) 

Creativity and Innovation in Technological Organitzations (3) 

Methods of Decision Analysis (4) 

Modern Social Thought and Movements and Economic History (6) 

Business Law II (4) 

Financial Management (3) 

♦YEAR 3 

SEMESTER 1 

Corporate and International Finance (5)

Management IT and Information Systems II (4) 

Principles of Technological Project Management (4.5) 

Budgeting, Planning and Control (4) 

Integrated Marketing Communications (3) 

SEMESTER 2 

Internet and Multimedia Technologies (4) 

Transfer of New Techonologies into the Economy/ Latest New (4) 

Marketing Simulations (4) 

Supply Chain Management (4) 

E-Business (4.5) 

SEMESTER 1 - SEMESTER 2 

Thought and creativity III (3) 

♦YEAR 4 

SEMESTER 1

Applied Reserch in Management and Technology (5) 

Business Communication Skills II (2) 

Internship (4) 

Sales Management (4) 

International Business (5) 

Entrepreneurship and Venture Capital (3)

SEMESTER 2 

Channel Management (3) 

Leading Teams and Organitzations (4) 

Strategy Management fot ITC Ventures (3) 

♦ELECTIVE SUBJECTS 

SEMESTER 1 

Economic growth and innovations (5) 

Labor and Fiscal Law in a Global World (2) 

International economy and the digital era (5) 

Department collaboration V (4) 

Digital analytic (5) 

Sports marketing (5) 

Sports and technology management (5) 

Online consumer behaviour (5) 

International Currents Affairs (4) 

Management Technology Intense Organitzations (5) 

Marketing strategy for digital startups (5) 

Department collaboration I (4) 

Mobile app management (5) 

Quality Management (5) 

Entrepreneurial finance for e-business (5)

Sports business (5) 

SEMESTER 2 

Intenrational digital marketing (5)

Social entrepreneurship (5) 

Marketing services in the digitial era (5) 

Business Project Management (6) 

Governance and international organisations (5) 

Department collaboration IV (4) 

Digital marketing strategies (5) 

Globalization of World Politics (4) 

Department collaboration III (4) 

Sports facilities management (5) 

Sports media and public relations (5) 

Emerging technologies and smarts cities (5) 

Department collaboration II (4) 

Financial innovation, money and investment (5) 

Major sports event management (5) 

Brand management (5) 

DIGITAL ECONOMY 

SEMESTER 1

Economic growth and innovation (5) 

International economy and the digital era (5) 

Entrepreneurial finance for e-business (5)

 

SEMESTER 2 

Governance and international organisations (5) 

Emerging technologies and smart cities (5) 

Financial innovation, money and investment (5) 

DIGITAL ENTREPRENEURSHIP 

SEMESTER 1 

Digital analytic (5) 

Marketing strategy for digital startups (5) 

Mobile app management (5) 

Entrepreneurial finance for e-business (5) 

 

SEMESTER 2 

Social entrepreneurship (5) 

Emerging technologies and smart cities (5) 

SPORTS MANAGEMENT 

SEMESTER 1

Sports marketing (5) 

Sports and technology management (5) 

Sports business (5) 

 

SEMESTER 2 

Sports facilities management (5) 

Sports media and public relations (5) 

Major sports event management (5) 

DIGITAL MARKETING 

SEMESTER 1 

Digital analytic (5) 

Online consumer behaviour (5)

 

SEMESTER 2 

International digital marketing (5) 

Marketing services in the digital era (5) 

Digital marketing strategies (5) 

Brand management (5) 

Scholarships

1 out of 4 students get a scholarship. Scholarships range from 20% to 70% of the total amount of tuition fee. We evaluate your academic record and personal background, in order to advise you about your best scholarship options.

• Scholarships La Salle: from 20% to 50%.
• Academic Excellence Scholarship: up to 70%.
• Academic Record Scholarship: up to 65%.
• Mobility Scholarship: up to 30%.
• La Salle Schools Scholarship: 20%.
• Scholarship IB: from 50% to 70%.

Admission

At La Salle Campus Barcelona you are not just a number. We select our students taking several facts into account: your self-motivation, your talent and, of course, your academic record too. To study your bachelor degree at La Salle Campus Barcelona you must follow the steps below:

1.- Sign up. We’ll contact you to tell you how to start your Admission Application.

2.- We will ask for the documents below:

• Photocopy of your National Identity Card (if you are a EU citizen) or your passport (applicants from non EU countries)
• A digital photography
• A Motivation Letter, written in the language you would study your bachelor degree in
• Your Academic Record

3.- You will take an entrance test. Unlike Spanish Public Universities entrance exams, ours is a specific test assessing your ability to success in the University Degree you chose.

4.- You might undergo a face to face interview if needed.

5.- Acceptance: we will contact you in up to 15 days after receiving all the requested documents.

6.- Scholarships: At La Salle Campus Barcelona people go first, that’s why we offer our own scholarship program. 1 out of 4 students get a scholarship. At La Salle, YOU CAN!

7.- Enrollment.